Jack Monson is the Chief Revenue Officer at Social Joey and has been working with enterprises, multi-location brands, franchises, and small businesses in social media for over 12 years. He is also the host of the Social Geek Radio podcast. Jack lives on a small ranch far outside of Chicago with his wife, daughter, a few horses, and lots of vinyl records. On my Embark podcast, we spoke about the state of small business, broadcasting and post-Covid states of mind. Here’s a sample of our conversation. (more…)
Rock Your Brand founder Rachel Pintarelli believes the power of story and transparency of self are the true connectors in marketing. Her mission is to help small business owners be brave, and find their footing, delivering a message of who they are without apology: consistently, courageously and confidently. We spoke about how the events of the last seven months affected her decision to re-brand her business, as well as trends, and brand do’s and don’ts. You can hear the complete audio conversation with Rachel at www.embarkthepodcast.com.
LS: So, how did you come to ‘Hey, I think I’ll do branding?” (more…)